To drive higher performance and expertise, Yumisteel recently conducted a professional product training session for its sales and technical teams. The program was designed to deepen employees' understanding of the company’s steel coil and sandwich panel solutions, ensuring they can confidently address customer needs. By equipping the team with in-depth product knowledge, Yumisteel aims to strengthen client relationships and improve overall sales efficiency.

The trainer delivered an engaging session by linking product features to real-life construction applications. Using practical examples—such as how pre-painted steel coils enhance durability in coastal buildings or how EPS sandwich panels improve energy efficiency in warehouses—the presentation made technical details easy to grasp. Interactive discussions and visual demonstrations helped participants visualize how Yumisteel’s products solve common industry challenges, from corrosion resistance to thermal insulation.

This training has empowered Yumisteel’s team to communicate more effectively with clients. By speaking the language of real-world benefits—cost savings, longevity, and sustainability—our sales representatives can now tailor recommendations to specific project requirements. The session also included role-playing exercises to refine pitching techniques. As a result, the team is better prepared to highlight Yumisteel’s competitive advantages, turning product knowledge into persuasive customer conversations.